Meta Strengthens Data Restrictions on Ads Platform, Affecting UTMs and Custom Audiences
Meta has brought in new data restrictions that will have an impact on the way businesses target and measure their performance on their ads. In
Meta has brought in new data restrictions that will have an impact on the way businesses target and measure their performance on their ads. In
Instagram reels are now being used more and more by everyone, Meta has introduced an advertising option within reels. This means that Meta added overlay
It is usual for Google Ads to come up with frequent changes and updates so now it has come up with a change. Google Ads has significantly changed the...
Did you know that businesses integrating PPC with other digital marketing channels see an average increase of 30% in ROI? Additionally, companies that synchronize their PPC efforts with SEO...
As markets have become increasingly saturated, competitors have their targets on the customer base and the quality of service. These can be the deciding factors in client retention and...
Google Ads to automatically upgrade Shopping and Performance Max campaigns from Country of Sale to Feed Labels in August. Until now, Google has changed the way your feeds work...
In the competitive space of digital marketing, agencies face constant challenges. In that acquiring and retaining high-value clients has become complicated more than ever. Whereas those who already have...
Now new technology and tools are increasingly gaining their dominance, everyone is working towards innovation to reach the top of business. In digital marketing, people are using many tools...
Advertisers are constantly seeking effective platforms to reach their target audience. In that run, Google ads have long dominated the online advertising space, but that doesn’t mean other platforms are...
Google is a huge giant with numerous websites selling products and services. These services may fall under the same category yet not many businesses can serve every other location....
As a PPC agency managing large Google Ads accounts, encountering issues with Google Ads Editor freezing or not responding during account downloads can be frustrating and time-consuming. If you’ve...
Every time Google comes up with a new update that helps marketers and users. In that way, this time Google has brought in a new feature that has tailored...
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