Day to day, life is becoming more difficult and more complicated for everyone, especially during this COVID-19 outbreak. Google keeps on updating its products making it easy for its users. In that way Google has updated its My Business profile, making it more user-friendly.
Do you think an online presence is more important than the physical itself? Yes, indeed. Physical presence covers the needs of geographically local people but what about the rest? Do they even know about your business? Making your business online will help customers reach you from nowhere.
If you are someone who signs up for any app using Facebook login or Google login then this update is just for you. You will not have to log in to Google My Business every time you use it.
Update your Business Profile directly
“When it comes to your business’s online presence, putting your best foot forward matters. And with more than 15 million edits made to Business Profiles each month, we know how important it is to quickly make changes so your business information on Google is engaging and up to date – from adding a phone number to sharing COVID-19 safety requirements with customers.”- Google
Now you can update your Google My Business profile directly from Google’s products you already use. Google allows you to create posts, reply to reviews, add photos and even update your business profile using Google Search and Maps.
How can you update your Google My Business profile?
To update your My Business profile
On Google Maps
- You will have to be signed in using the Gmail that connects to your business.
- Click on Google Maps and tap your Profile picture on the right corner on the top.
- Select “Your Business Profile”, you will get a list of tools that can be used to edit.
On Google Search
- Search using your Business name or simply search for “My Business”.
- Then select the profile and you will be able to edit the details.
Right now, the My Business profile is only available in English and in the later phases, it will be available in other languages as well.
More New Google My Business tools
Google has also mentioned that they are rolling out more new tools on Google search and Maps. These new tools will help businesses have a better understanding of the performance and enhancement of being online. They will also provide a new interaction insight page.
A new refreshed metrics will appear every month as it is not necessary to check the analytics daily and possibly will evolve with more helpful data for the owners in the upcoming months.
All the mentioned features are said to be available in an upgraded merchant interface in Google My Business or on its mobile app.
“All of these features will be available on an upgraded merchant interface that will offer helpful recommendations about how you can improve your Google presence – whether it’s adding information to your Business Profile, responding to recent customer reviews, or using Google Ads to help your business stand out.”– Google
As it is necessary for businesses to use required digital tools, Google has promised to continue updating in a way that it is more helpful for them
“Creating more convenient ways to update your Business Profile and keep tabs on your online presence are just some of the ways we’re doing this.”-Google.
Coming to an end, it is important that you check for updates regularly and make use of it. Every Google update makes your work even easier.
