Microsoft Advertising has been announcing a lot of exciting news every month. From the new integration with Dynamic 360 customer insight to multichannel advertising on
Our world has become completely a competitive one; competition is a part of everything that we do. Competitions lead to new thoughts and practices. In
The pandemic has killed most of the businesses leaving nothing behind. People have started recruiting candidates who do not even have any idea about what
In recent years, one of the major changes done to Google search Ads is the introduction of Responsive Search Ads (RSA). Even though there are
By now marketers would have come to the conclusion “expect the unexpected” as Google has brought in shocking announcements and updates. Yes! Google has brought
Have you ever come across a green ticked badge when you searched for home services like plumbing, locksmith, electrician etc.? This mark symbolizes that Google
With the advancement in technology, everything has changed. This change has mainly affected the marketing funnel as well; the path customers choose to reach a
In recent years, Google has been taking serious steps to protect audiences from fraudulent, illegal and fake Ads, created in its interface. As you already
Earlier this week, Google sent out emails and messages on the search console to the website owners informing them that Google will process a Beta
Google Ads introducing a new feature that enables advertisers to appeal policy decisions directly in Google Ads. The advertising policy exists to ensure high-quality ads
Did you know? Now you can set up WhatsApp as a call to action for your Google Ads. Google keeps helping out its users in various ways and in...
Instagram reels are now being used more and more by everyone, Meta has introduced an advertising option within reels. This means that Meta added overlay ads to Instagram reels,...
Google Merchant Center Next is the latest evolution of Google’s powerful platform for product data management and shopping ads. It is a robust platform for managing and displaying product information...
It is usual for Google Ads to come up with frequent changes and updates so now it has come up with a change. Google Ads has significantly changed the...
Did you know that businesses integrating PPC with other digital marketing channels see an average increase of 30% in ROI? Additionally, companies that synchronize their PPC efforts with SEO...
As markets have become increasingly saturated, competitors have their targets on the customer base and the quality of service. These can be the deciding factors in client retention and...
Google Ads to automatically upgrade Shopping and Performance Max campaigns from Country of Sale to Feed Labels in August. Until now, Google has changed the way your feeds work...
In the competitive space of digital marketing, agencies face constant challenges. In that acquiring and retaining high-value clients has become complicated more than ever. Whereas those who already have...
Now new technology and tools are increasingly gaining their dominance, everyone is working towards innovation to reach the top of business. In digital marketing, people are using many tools...
Advertisers are constantly seeking effective platforms to reach their target audience. In that run, Google ads have long dominated the online advertising space, but that doesn’t mean other platforms are...
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