In the annual report given by Google, it is clear that for the violation of Google Ads policies, Google has taken down 2.3 billion bad
There were tons of changes in the forgone year in digital marketing. We saw Google AdWords was rebranded as Google Ads. In the same way,
PPC management has become more complex over the years. For effective PPC management, it is essential that you outsource to a Google Partner Agency or you can
Pay Per Click (PPC) marketing has become a common thing among platforms. Almost every website uses PPC to gain more audience to their site or
Choosing the right agency for your PPC work can be tougher than it seems, especially when it comes to outsourcing your entire work to the
The world we live in is full of competition and giving more importance to toppers in their sectors. People pick who is standing on the
On the 9th of May, Google conducted a Google Partner expert series at the Google office, in Bangalore. In this event, the expert series with
YouTube has been a platform for many to showcase their talents via videos and get better opportunities worldwide. There are many people who have reached
YouTube has become a giant platform similar to Google. This platform has been used by viewers in learning new skills, finding recipes, watching how-to videos,
People have increased their usage of YouTube medium for searching product reviews or listening to old tracks or finding recipes and much more. YouTube has
In the agency business, there is always the possibility of winning and losing clients. Despite this, if you have the right processes in place, it should be possible to...
In a recent update, Google has made an announcement that the Enhanced CPC (Cost Per Click) bidding strategy will no longer be available. This will streamline bidding options and...
In this evolving digital marketing world, agencies are searching for methods that are more effective in reaching out to audiences for their clients. Among the sea of options, Google...
Navigation 1. The Beginning of the Journey Knowing the Terrain Before beginning the journey, one should understand the terrain. Running a profitable digital marketing agency, irrespective of its size...
Social media continues to evolve day by day. It is important to keep up with the trends to be on the top. This guide is a key to mastering...
Just imagine hitting millions of potential customers with a few clicks – that’s the power of Facebook Advertising. Businesses keep trying to figure out how to navigate the...
Pay-per-click (PPC) advertising is a powerful tool for driving targeted traffic to your client’s website and generating leads or sales. However, to maximize the effectiveness of the PPC campaigns,...
Competitor analysis in PPC (Pay-Per-Click) campaigns involves systematically evaluating your competitors’ strategies to identify strengths, weaknesses, opportunities, and threats. This process helps you refine your client’s campaigns for better...
Did you know? Now you can set up WhatsApp as a call to action for your Google Ads. Google keeps helping out its users in various ways and in...
Instagram reels are now being used more and more by everyone, Meta has introduced an advertising option within reels. This means that Meta added overlay ads to Instagram reels,...
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